Just copy the script into your HTML page.

<object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,29,0" width="468" height="60">
<param name="movie" value="http://www.redgender.com/flash/ssi/ad.swf">
<param name="quality" value="high">
<embed src="http://www.redgender.com/flash/ssi/ad.swf" quality="high" pluginspage="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash" width="468" height="60"></embed></object>